Heart of Missouri United Way Regains Forward Momentum in 2015 Campaign

COLUMBIA, MO (February 8, 2016) – Greg and Mary Ropp, who led the 2015 Community Campaign as Chairs, announce  the conclusion of the 2015 HMUW Campaign on January 31. “Greg and I were honored, humbled and inspired by this community who supported the United Way campaign of 2015.” said Mary Ropp, Senior Vice President of Business Development for The Bank of Missouri.  “We set out to accomplish ‘Just one more’ dollar, volunteer hour, service provided, child tutored, meal served…. and this community came together and made it happen.  Because of the money raised, the partner agencies will be able to do the good work that they do and we are thankful and grateful to everyone who donated, volunteered and supported the effort.”

This year’s campaign raised $2,927,520, an increase of 4.6% over last year’s final campaign results. The increase marks the first time since 2011 that the annual campaign has increased.  Campaign highlights include a 50% increase in Alexis de Tocqueville Society members, which represents gifts of $10,000 and higher. The campaign also saw a 10% increase in dollars raised by the 44 Pacesetter companies and organizations and a 5% increase in $1,000 gifts represented in Leadership Circle members. The University of Missouri campaign raised $561,915, an increase over last year.

Jan Swaney, President, Heart of Missouri United Way Board said, “I am extremely pleased that we have regained forward momentum and that the 2015 campaign pledges grew over last year. This response shows that we have a caring community that trusts HMUW to fund a broad set of programs and agencies that make a significant impact in the lives of our friends in poverty. Giving to HMUW helps your neighbors,” she said.

“I am truly inspired by the generosity and support by our community but I understand that we have more work to do.” said HMUW Executive Director, Andrew Grabau. He attributed the success of this year’s campaign on four key areas:

  • The leadership provided by Mary and Greg Ropp as community campaign chairs
  • Board of Director’s decision to return the option for designated gifts to any of HMUW’s thirty-one funded agency partners
  • The widespread dedication of more than 700 community volunteers
  • Positive results from the agency programs that the United Way’s Community Impact model is helping to fund

Community Impact provides Heart of Missouri United Way with a strategic focus on supporting and funding unduplicated programs that provide wrap-around comprehensive impact in areas of Education, Health, Income and Safety Net services. By working with our agencies in producing measurable outcomes, we can make sure that the community’s financial support is truly making a difference.

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